The Side Hustle – Creating additional income in addition to your regular job has become an important issue for working people these days. Because relying on just one source of income or one channel can be a big mistake in life.
Everyone in the world has made many mistakes in their lives. Our world is full of mistakes. One mistake that we are still making and may not even realize is that we put our hopes in one thing. When we are disappointed, we feel hurt because we did not expect anything else. The same goes for work. Why do we think that working only one job will help us survive in this economic era?

The Side Hustle: A Beginners Guide to Level-Up from a 9-to-5 to 6 Side Hustles That Will Create Multiple Streams of Income is a guidebook for working professionals looking to generate income in multiple ways and channels.
“No job or company is safe enough for us to trust.”
In this world, there is no job that we can do that is truly safe and secure. Even if we are entrepreneurs, there are still many risks. It may be true that if we were business owners, we would never be fired, but we still have a chance to fail from the business that we created ourselves. In this critical situation, we have seen that many people are starting to lose their jobs due to technology replacing them, lose their jobs when companies have to close down, or even people with high potential for work may inevitably become unemployed. The people who are not affected by the bad situation are those who still have jobs and are trying to find ways to delay their end of employment.
“Working too hard on one job may not be worth it.”
If we compare it to work to make it clearer, let’s take the example of the dining table, which has a variety of both sweet and savory dishes. We don’t have to intentionally choose to eat only one type of food or just one thing that we like until we’re full. We can choose to eat a variety of foods and many things according to our satisfaction. In terms of work, no matter how safe the work we are doing right now is, always keep in mind that there is always a risk. Because the day we are laid off, it will become a tragedy that will cause us to lose everything. Therefore, looking at other dishes or other side jobs may not be a bad option. Especially if it is a hobby or something that we are interested in, it should create opportunities for us to get both money and happiness.
We can spend time doing what we love and turn it into a way to earn extra income. If we can find stability in our own business or side hustle, it may free us from the risk of relying on just one paycheck each month.
“It’s not like Monopoly where you can get rich just by buying a space and waiting for someone to fall into your space.”
The key is to find a way to generate a consistent monthly cash flow. This can take weeks, months, or even years to accomplish, but craft and skill come hand in hand with business. However, starting a business involves hardships and risks, and requires the utmost dedication and perseverance.
“It’s true that when the business model you want to do becomes popular, it means you are too late.”
To be successful as an entrepreneur, you need to be unique. You should prepare a product or service that you are sure others have never thought of, that no one has ever done before, and it must be impressive enough to attract people. Most importantly, you must be able to turn the abstract into something concrete. It must not be just an idea that you let pass by, but you must take action, turn your idea into action, and see the real results.
“Online Consultant Career”
One interesting source of additional income is the career of a “consultant.” If we have great abilities or expertise in something that other people don’t have, we can become a consultant or coach to provide knowledge, advice, and training to them from anywhere in the world. But the important thing about being a consultant is that we must have deep expertise in that area. Therefore, we should choose the right abilities and things that we are really good at, because giving advice is not easy.
We need to engage with our customers, be interested in their progress, and there are three main things we can do:
1. Personal Consultant: Being a one-on-one consultant or coach is a good option if you already have a client base. All you have to do is schedule meetings, give advice, and give your clients tasks to work on.
2. Public Programs: This is where you post videos, documents or other educational materials on the Internet and let people download them for a small fee. This is a form of advertising and client acquisition. You may get paid to consult with groups or large numbers of people after they have tried the materials you have posted.
3. Hybrid Model: This is a combination of in-person and online consulting or coaching. We mentor or teach our clients and then provide additional videos to help them learn. Most clients prefer this model, but it comes at a higher price.
However, choosing a consulting model depends on our goals and what our client base wants. Choose a model that both we and our clients can work well together, where our consulting can really benefit them.
“Online selling career”
Another popular way to earn extra income is to sell things online. We can use our handicrafts and turn them into products. It is a great opportunity and the internet always opens up the opportunity for trading because people never stop buying things to satisfy their needs. But before we decide to start selling things online, there are 3 important questions that we need to answer first, as follows:
1. What problems can our products solve for buyers?
2. Where do our products come from?
3. Are our products sustainable? How do they add value to the lives of the people who use them?
The next step is to separate the customer base by name, address, age, income, behavior, hobbies, interests, lifestyle, and aptitude. These are the things that have the most impact on purchasing behavior.
“Know yourself, know your enemy, fight a hundred times and win a hundred times.”
In addition to needing customer data to create good marketing strategies, we also need information about our competitors. Information that allows us to understand what is behind their marketing plans. Knowing what our competitors will do will allow us to create a clever plan to defeat them. And the final step is to define the market or area where we will use to sell our products, such as Facebook, Instagram, Shopee, Lazada, Amazon or Ebay, etc.
“Business Online Courses”
Did you know that there are people who are making seven figures from creating online courses? If you have expertise in a certain area, you can start your own online course by simply creating one. All you need is the ability to teach, the desire to teach, and a platform for you to market your course.
The basic rule of content creation is that it has to solve real problems for other people, add real value to them, and be like sending them tips, strategies, and training that actually work.
Creating an online course is a solid idea for anyone who has the expertise to offer that expertise to others for a fee. With hard work and effort, we can generate a steady stream of income that is not insignificant at all.
“Brand Agreement”
Beauty in the online world is often classified as just a passion or hobby, but in fact we can turn it into money. Find people who have the same interests and hobbies. When experts in a certain field come together, the owners of the brands that produce those products will come to us and make deals with us.
“The more you understand what your audience needs, the more brands will see the benefit of supporting you.”
Writing posts on social media with hashtags helps spread the word to interested people. When we are interested in something, we will find posts, videos, or images from hashtags related to our interests. However, publishing posts, videos, or images must be done carefully because most viewers or followers do not give a second chance to those who make mistakes. Making your brand visible and getting viewers interested takes consistent effort, but when we succeed, we will know that it is another way to generate additional income that is truly worth the effort.
Conclusion
In terms of the current economy, it is a very bad idea to think that we can get rich by working only one job without knowing how stable or reliable it is. We need a career or additional income to support us when we need a little more money or when we need to spend money urgently. The online world is the answer to that additional income.
The online world has become almost a factor in our lives these days. We can use it to create businesses or add a steady source of extra income by putting our talents online, turning them into tangible money, rather than just a hobby or passion.
“Turn your interests, passions, and skills into money by doing side jobs.”